Tour of the Italian Alps

An exciting road rally in 8 days. Tour of the Italian Alps The “Tour of the Italian Alps” in eight days, organized by 100 all’ora, aims to promote the excellencies and the uniqueness of the Italian beauties and traditions under a completely new perspective. Guests will drive powerful and luxurious SUVs. From the wild and isolated areas in the mountains to the outstanding beauties of the uncontaminated small villages. From the direct contact with centuries-long farmers’ traditions to a four-day supercars driving experience in the magnificent roads of the north of Italy for an impressive driving journey of 1.000 km (circa 620 miles). An iced track driving experience will be the cherry on top of the cake. The tour will start on the 1st of March and will end on the 8th of March 2020. The tour will be simply unforgettable thanks also to the impeccable, tailor-made services offered to all guests.

  • Category: Europe



Sunday, the 1st of March

Arrival at the Malpensa or Linate International Airport of Milan and transfer to the Hotel Four Seasons Milan with a car with driver.

Afternoon at leisure (spa, shopping…) and dinner in a refined restaurant.

Overnight: Four Seasons Milano


Monday, the 2nd of March


Briefing and departure with the chosen top SUVs from Milan to Bormio. Arrival in Bormio for lunch.


Hotel check-in. Afternoon at leisure in the amazing Spa facilities.

Dinner will be served in the great ballroom of the historic Hotel.

Overnight: QC Terme Bagni Nuovi –Bormio -

Total driving: Approx. 3 hours – 210Km –130 Miles

DAY 3- Livigno

Tuesday, the 3rd of March

Experience an exciting and unique drive on an ice track in Livigno guided by professional instructors at the side of the guests. After lunch, drive to Madonna di Campiglio, a lovely village, settled in a beautiful valley.

Dinner in the Hotel.

Overnight: Lefay Resort & SPA Dolomiti – Pinzolo -

Total driving: Approx. 4 hours 30 min. – 200 Km – 124 Miles


Wednesday, the 4th of March

This special day will be a treat for all the ski lovers: all the guests will be able to ski for the day with an Italian World Champion in Madonna di Campiglio, which is known for its most beautiful slopes.

Transported to a special dinner in a refuge by a snowcat.

Overnight: Lefay Resort & SPA Dolomiti – Pinzolo -

On this day guests can decide instead to stay at the hotel and enjoy the fantastic facilities and the Spa.


Thursday, the 5° of March


Drive to Cortina d’Ampezzo through scenic and spectacular roads of the Dolomites!


Check-in at the maginificent Hotel Cristallo and afternoon at leisure in the so called “Queen of the Dolomites”.

Dinner inside at the hotel’s La Stube 1872, which is a wonderfully cozy, wood-panelled restaurant.

Overnight: Hotel Cristallo, a Luxury Collection Resort & Spa – Cortina d’Ampezzo -

Total driving: Approx. 4 hours – 210 Km – 130 Miles


Friday, the 6° of March

Free day in order to enjoy the beautiful ski slopes of Cortina d’Ampezzo and its iconic village full of famous fashion designers shops and Art Galleries.

Dinner at a delightful restaurant in Cortina.

Overnight: Hotel Cristallo, a Luxury Collection Resort & Spa – Cortina d’Ampezzo -

On this day guests can decide instead to stay at the Hotel and enjoy the fantastic facilities and the Spa.


Saturday, the 7th of March

On the last day of drive of the super SUVs, guests will travel from Cortina d’Ampezzo to Milan passing through many charming areas of Italy.

Stop for lunch in the lovely Sirmione located right on Lake Garda.

Overnight: Bulgari Hotel – Milan -

Total driving: Approx. 4 hours 45 minutes – 410 Km – 255 Miles


Sunday, the 8th of March

A car will accompany the guests to the Airports of Milan.

This “Tour of the Italian Alps” tour ends but remains engraved in the memory and the heart of all guests.


  • Eight-day road rally tour on the most exciting roads of the Italian Alps from the 1st of March till the 8th of March 2020.
  • Seven-night accommodation in a double-bedroom with breakfast in 5-star luxury hotels.
  • Six-day access and use of the chosen SUV (up to 1.050 km - 652 miles driving). Speeding is at the driver's risk and possible tickets are covered by the driver. In case of damages, driver is responsible from 8.000€ to 15.000€. Exceeding that amount the insurance will cover the rest. Full details in the following page.
  • Tour Director and Staff (with their own cars) in proportional number to the participants.
  • Intensive briefing and assistance during the whole trip.
  • Highway toll, use of Telepass, fuel and all the services related to the vehicles such as parking, refueling and car-washing are included.
  • Walkie-talkies (while driving: guests and staff are always connected through radio).
  • Luggage and ski transportation (max. four bags per super car).
  • All transfers to Airports, restaurants and ski resorts with transportation of the skis are included.
  • Three-hour long driving experience with instructors on an ice track in Livigno using Subaru Impreza, Mitsubishi Evo and a BMW i3 all equipped with spiked winter tires.
  • One day of ski with an Italian Ski Champion (To be confirmed)
  • Two daily ski passes per person (one in Madonna di Campiglio and one in Cortina d’Ampezzo) and rental of top skis, boots and ski poles in both ski resorts.
  • One dinner in a refuge including wine (no spirits).

Note: Not included in the above mentioned list are airfare/trains tickets, all meals and drinks (except the dinner in the refuge), everything not presented as "included services".

On request: Professional video and photographic services: guests will be provided, as a souvenir, with a high-resolution video and pictures of the whole journey.

We can assist all guests for a possible extension of their journey in Italy.

Total driving: Approx. 4 hours 45 minutes – 410 Km – 255 Miles